BIGCOMMERCE CASE STUDY
Tech Leader Hits the Target
with a Modern BigCommerce Design
Arrowheadphx.com: An established, national leader in the barcoding and mobility solutions industry gets a fresh BigCommerce Design.
Their Story: Arrowhead Corporation
Arrowhead Corporation has been a cornerstone in the technology and mobility industry for over three decades, earning a national reputation for excellence.
Known for providing top-tier solutions in barcoding, laser printing, and point-of-sale systems, Arrowhead offers comprehensive support to help businesses select and implement the right technology to achieve their goals.
Project Overview
BigCommerce Services
General Services
- Custom Theme Design
- Custom Theme Development
Custom Features
- Custom Mega Menu
- Enhanced Homepage CTAs
- Frequently Bought Together
- MAP Pricing
- Custom Product Page Tabs
- Zebra Warehouse Integration
Best-In-Class
- Mobile Responsive Design
- Custom UX Enhancements
- Cornerstone "Base Theme"
- Themebridge Staging
The Challenge: Modernizing Features and Improving UX Design
With an expanding product range and an increasingly diverse customer base, Arrowhead faced the challenge of modernizing their online presence. They needed a website that could keep pace with their growth while catering to the needs of both new and returning customers.
They turned to our BigCommerce development experts to redesign their website, aiming for a fresh look coupled with enhanced functionality for a superior user experience.
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The Solution: Full Site Design and Development on BigCommerce
To ensure Arrowhead's website would stand out in the competitive ecommerce tech landscape, our team crafted and implemented a range of custom solutions.
The new design introduced a sleek, contemporary aesthetic, paired with tailored features designed to optimize performance, boost user engagement, and drive conversions.
The BigCommerce redesign for Arrowhead included:
- Responsive design and development on IntuitSolutions Base Cornerstone theme
- Desktop and mobile page load speed enhancements
- Enhanced visual Calls-to-Action (CTAs)
- Custom-styled Product page design
- Implementation of BigCommerce add-ons and third-party apps
"Without great partners like IntuitSolutions, BigCommerce would not be where it is today."
Dan Fertig - BigCommerce VP of Partnerships
The Process
BigCommerce Redesign
Discovery & Design
A creative and collaborative process to produce a design tailored to fit their existing company branding.
Development
Best-in-class custom BigCommerce theme development, custom systems integrations, and third-party app integrations.
Launch & Support
A coordinated launch to complete the redesign process, followed up with post launch audits and ongoing support.
A Closer Look
BigCommerce Customizations & Enhancements
Some highlights of the unique solutions implemented for Arrowheadphx.com.
BigCommerce UX Enhancement
Custom Mega Menu
Featuring dynamic visual CTAs and optimized space utilization, Arrowhead’s custom-developed Mega Menu for BigCommerce enhances the site’s aesthetic appeal and significantly improves user experience, offering intuitive navigation and quick load speed.
BigCommerce UX Enhancement
Homepage CTA Enhancements
As the entry point for many visitors, it’s important the homepage makes an impactful impression. To boost engagement, we redesigned the homepage with prominent visual CTAs that guide visitors to explore Arrowhead’s top products, categories, brands, and solutions.
BigCommerce UX Enhancement
Frequently Bought Together
For their new site, Arrowhead implemented the powerful Frequently Bought Together cross-selling feature for BigCommerce.
By showcasing related items directly on the Product pages, they can now drive higher order values while offering customers a more convenient and personalized shopping experience.
BigCommerce UX Enhancement
Custom Product Page Tabs with Zebra Warehouse Integration
Custom Product Page Tabs provide a structured and intuitive way for customers to access detailed information about Arrowhead’s Products.
Our developers created a custom solution that automatically pulls in essential Product details from the manufacturer, ensuring the tabs are always populated with accurate and up-to-date information.
BigCommerce Case Study
Notable Apps, Integrations, and Partners
Apps and integrations for Arrowhead's new site build included:
- Freshclick for optimized search
- Smile.io for customer loyalty program
- Sezzle for buy now, pay later options
The Results: Enhanced Performance, Engaging User Experience on BigCommerce
Remaining at the cutting edge of ecommerce requires ongoing updates and iteration. By integrating custom solutions and leveraging the latest BigCommerce technology, Arrowhead now operates a modern, efficient online platform that aligns with industry standards, better serving their customers in the tech and mobility sector.
Drive Your Business Forward with an Updated BigCommerce Design.
Whether you're ready to redesign your online store or considering a migration to BigCommerce, our team of experienced Elite BigCommerce experts stands ready to support your online success.
Contact us today by sending a message or calling us at 866-901-4650 for a complimentary consultation to discuss your project.