Recent Posts
Case Study: MadeWhimsy’s Budget-Friendly Stencil Move and Site Redesign
A BigCommerce Site Redesign and Upgrade For $5,000 When it comes to moving BigCommerce sites from Blueprint to Stencil, there isn’t one solution that works for every business. Moving a site with a pre-existing design is a large-scale project and could cost between $10,000 – $20,000. While that’s money well spent for a larger, well-established…
The Google Algorithm Changes You Need to Know To Start 2018 Right
How To Keep Your Website Ranking High Google’s algorithm changes constantly – about 500 times a year. Most of these changes are minor but some can have serious effects on your rankings. And, from the outside, some of these updates can seem capricious, with the best practices of yesterday being the penalty of today, so…
BigCommerce vs. Shopify: What’s The Best Ecommerce Platform?
Why We Work Exclusively On BigCommerce Why BigCommerce and not Shopify? As a digital agency specializing in ecommerce, this is the number-one question we’re asked. We understand why. Choosing an ecommerce platform can be nerve-wracking and even merchants who have committed to a platform want to feel assured that they’ve made the right choice. And…
SEO and User Experience: At the End of the Day, It’s All UX
Why Optimizing Your Site’s User Experience Leads To More Conversions What should you focus on when it comes to search engine optimization? Having the latest tools? Analyzing every piece of data? Investing in future technologies like artificial intelligence? All these things are important but, actually, modern SEO actually has a lot more in common with… Case Study: A Multi-Year PPC Adwords Campaign for CBS Sheet Metal
How We Increased Our Client’s Paid Conversion Rate By 60% When it comes to developing a digital marketing strategy, it’s a marathon, not a sprint. Meeting your goals and maximizing your ROI is a process that requires research, testing, and experimentation. If you invest in the long-term, you’ll ultimately gain much more. There’s no better…
All About BigCommerce AMP: Google’s Preferred Method for Mobile Optimization
Get A Faster Buying Experience for Your BigCommerce Customers Is your BigCommerce site mobile-friendly? Hopefully, you have a flexible, responsive design. But there’s one important part of responsive design (and its associated positive effect on SEO) that you’re probably missing out on if you’re still on Blueprint: Google’s Accelerated Mobile Pages (AMP). What is Google… Act Now To Get Last-Minute BigCommerce Upgrades Before The Holidays
The BigCommerce Design and Development You Need Got everything you need for the holidays? Let us help you check some items off your to-do list! It’s hard to believe but there are only a handful of days until the holiday season is in full swing. Before you go off the grid for some much-needed relaxation,…
Your 2018 Guide To Technical SEO For BigCommerce
Everything You Need To Optimize Your Ecommerce Site’s Technical SEO The new year is just a few weeks away, which means that there’s never been a better time to refresh your SEO knowledge. Google’s algorithm changes all the time, which can make ensuring your site is optimized a challenge. With this in mind, we’ve put… Your Digital Marketing Checklist for BigCommerce B2B
9 Digital Marketing Tools To Optimize Your B2B BigCommerce Business Ever wondered how to market your B2B ecommerce business? It’s worth figuring out: spending on B2B ecommerce platforms is growing at a pace twice that of B2C spending and, by 2019, the B2B ecommerce market will be valued at $1.1 trillion. With a market growing… The Twelve Essential BigCommerce Add-Ons for B2B
How To Optimize Your BigCommerce Site For B2B Customers There’s a lot of money to be made in B2B ecommerce – if your site is equipped to handle it. Spending on B2B ecommerce platforms is growing at a pace twice that of B2C spending and, by 2019, the B2B ecommerce market will be valued at…
How To Upsell and Cross-Sell With BigCommerce
The Ecommerce Strategy Amazon Uses To Make Money What single sales strategy generates 35 percent of Amazon’s revenue? Cross-selling. Those “recommended product” boxes you see on every page of their site? They get big results. In brick and mortar stores, upsells and cross-sells are two of the most common and effective sales strategies. And they…
How To Upsell Your BigCommerce Customers Using Email
Email Automation Strategies To Help You Sell More Optimizing your BigCommerce store for upselling and cross-selling is important. But it’s also possible to upsell your customers when they’re not even on your site. How? With email marketing tools. We’ve said it before – one of your greatest assets as an ecommerce merchant is your email… Do I Really Need An Email Marketing Strategy?
Developing an Email Marketing Strategy for Ecommerce If you’re an ecommerce merchant, you’re sitting on an incredibly valuable resource: your email list. But if you’re not taking full advantage of it – or if you send out email irregularly or not at all – you’re missing out on an important part of your overall marketing… Need A No-Brainer Fix For Your BigCommerce Store? Focus on Page Speed.
Increase Page Speed To Improve Your Conversion Rate Looking for one simple thing you can do to make a big difference in your BigCommerce business? Improve your page speed. SEO and Marketing experts harp on page speed for a reason. It’s one of the most important factors for both your search engine rankings and overall… An SEO Checklist for the Holiday Rush
Don’t Let Your Traffic Tank Before Your Busiest Season! Is your BigCommerce site ready for the rush of holiday traffic? Making sure you show up on Google is crucial if you want to get a piece of the holiday shopping action. Here are some steps you can take to troubleshoot your rankings before your busy… Supercharge Your Holiday Conversion Rate With These BigCommerce Upgrades
Is Your BigCommerce Site Ready For Your Busiest Season? You may be able to wait for Black Friday and Cyber Monday to do your own holiday shopping. But when it comes to your ecommerce business, prepping for the holiday rush starts now. Last year, holiday spending on ecommerce sites grew by 3.6 percent, with consumer… Case Study: A BigCommerce Site Revamp for SAGE Millimeter
Redesigning An Ecommerce Site With B2B Needs In Mind We all know that different business models have different needs. The same is true when you’re working with ecommerce: to be truly successful, your website needs to be optimized for what you sell and how you sell it. Our recent work with SAGE Millimeter, a company…