What is Web Accessibility?
Put simply, “Web Accessibility” is an umbrella term that encompasses every aspect of how usable or accessible websites, tools, and other technologies are for those living with disabilities. This covers everything from the contrast of colors on a page to how a user navigates the website’s interface, and many areas in between.
Descriptive Text Alternatives
Provide short and descriptive text alternatives for any non-text content: images, videos, buttons, form fields, iframes, and more.
Text is readable and descriptive. Clear page headings and titles. Adequate font size and spacing between letters and words.
Help users, such as those with low vision or colorblindness, clearly see content and elements by using proper color contrast.
Video & Audio
Users can play, pause, stop, or mute video and audio with timeline controls. Captions and transcripts for videos. No auto-play video or audio.
Users can navigate and all functionality is available using the keyboard: form fields, buttons, navigation links, and more.
Pages provide high-quality, zoomable images. Text and layout is zoomable, usable, and responsive on smaller screen widths.
Our seasoned team of developers is equipped with the tools and methodologies needed to analyze and implement web accessibility best practices. To ensure the success of your accessibility efforts, our process encompasses the following steps:
Web Accessibility Audit
Our team will carefully analyze your site to assess its current level of accessibility in accordance with WCAG 2.1 guidelines.
We provide comprehensive reports detailing the issues that are preventing your site from being accessible.
Remediate Accessibility Issues
Our experienced certified BigCommerce developers will implement solutions to help your site meet WCAG 2.1 standards.
We repeat this process monthly and keep a record of every report, proving your commitment to making your site accessible.
Are You at Risk?
Every year, an increasing number of lawsuits are filed against websites that fail to meet ADA and WCAG specifications. Many of them had no idea they were at risk. To proactively prevent legal troubles, site owners must understand the impact that accessibility has on disabled users and the legal implications that arise from poor practice.
Making your site accessible to all users is not only the right thing to do, it’s the law. Federal and state lawsuits on behalf of those with disabilities continue to skyrocket. To keep your site safe from legal action, a proactive approach to managing web accessibility is your best bet.
In addition to preventing costly litigation, being accessible makes it easier to sell more goods and services and reach new markets. Having accessible technology will elevate your brand value in the minds of users and rank your site higher from an SEO perspective.
In a number of cases, it was ruled that simply installing an app is too passive of an approach. Businesses named in lawsuits must demonstrate their commitment to web accessibility by outlining the steps they are taking to ensure its continuous improvement. This can mean that the source code of the website should be improved.
Similar to installing an app, a one-time fix does not exist when it comes to web accessibility. Since content and standards are constantly evolving, a site that’s deemed accessible one week may be non-compliant the next. By taking a proactively managed approach, businesses can prevent issues before they arise and avoid “reactive” solutions, which are much more costly.
All of our employees are US-based (headquartered in Philadelphia, PA) – and we never outsource your work. We offer our full slate of services worldwide.
We work with businesses ranging from small “mom-and-pop” shops, to medium-sized sites, to fortune 100 companies.