Category Archives: SEO Tips and Solutions
SEO Foundations For BigCommerce
Want Your SEO Strategy To Work? Do These Things First The blogosphere is full of no shortage of SEO tips, tricks, and hacks. But the best strategy in the world won’t make a difference if you don’t do foundational SEO work beforehand. What is foundational SEO? It’s basically the idea that, before you implement a…
The Google Algorithm Changes You Need to Know To Start 2018 Right
How To Keep Your Website Ranking High Google’s algorithm changes constantly – about 500 times a year. Most of these changes are minor but some can have serious effects on your rankings. And, from the outside, some of these updates can seem capricious, with the best practices of yesterday being the penalty of today, so… SEO and User Experience: At the End of the Day, It’s All UX
Why Optimizing Your Site’s User Experience Leads To More Conversions What should you focus on when it comes to search engine optimization? Having the latest tools? Analyzing every piece of data? Investing in future technologies like artificial intelligence? All these things are important but, actually, modern SEO actually has a lot more in common with…
Case Study: A Multi-Year PPC Adwords Campaign for CBS Sheet Metal
How We Increased Our Client’s Paid Conversion Rate By 60% When it comes to developing a digital marketing strategy, it’s a marathon, not a sprint. Meeting your goals and maximizing your ROI is a process that requires research, testing, and experimentation. If you invest in the long-term, you’ll ultimately gain much more. There’s no better… Your 2018 Guide To Technical SEO For BigCommerce
Everything You Need To Optimize Your Ecommerce Site’s Technical SEO The new year is just a few weeks away, which means that there’s never been a better time to refresh your SEO knowledge. Google’s algorithm changes all the time, which can make ensuring your site is optimized a challenge. With this in mind, we’ve put… Your Digital Marketing Checklist for BigCommerce B2B
9 Digital Marketing Tools To Optimize Your B2B BigCommerce Business Ever wondered how to market your B2B ecommerce business? It’s worth figuring out: spending on B2B ecommerce platforms is growing at a pace twice that of B2C spending and, by 2019, the B2B ecommerce market will be valued at $1.1 trillion. With a market growing…
How To Upsell Your BigCommerce Customers Using Email
Email Automation Strategies To Help You Sell More Optimizing your BigCommerce store for upselling and cross-selling is important. But it’s also possible to upsell your customers when they’re not even on your site. How? With email marketing tools. We’ve said it before – one of your greatest assets as an ecommerce merchant is your email… Do I Really Need An Email Marketing Strategy?
Developing an Email Marketing Strategy for Ecommerce If you’re an ecommerce merchant, you’re sitting on an incredibly valuable resource: your email list. But if you’re not taking full advantage of it – or if you send out email irregularly or not at all – you’re missing out on an important part of your overall marketing…
Need A No-Brainer Fix For Your BigCommerce Store? Focus on Page Speed.
Increase Page Speed To Improve Your Conversion Rate Looking for one simple thing you can do to make a big difference in your BigCommerce business? Improve your page speed. SEO and Marketing experts harp on page speed for a reason. It’s one of the most important factors for both your search engine rankings and overall… An SEO Checklist for the Holiday Rush
Don’t Let Your Traffic Tank Before Your Busiest Season! Is your BigCommerce site ready for the rush of holiday traffic? Making sure you show up on Google is crucial if you want to get a piece of the holiday shopping action. Here are some steps you can take to troubleshoot your rankings before your busy… Word Clouds (AKA Tag Clouds) Seriously Hurt SEO
Tag Clouds – An Abusive Relationship With SEO The Great Tag Cloud SEO Deception Seemingly nice, history is full of men luring women into danger, only to suddenly reveal themselves to be quite the opposite of nice. This bait and switch is sort of the same idea used to encourage constant regurgitation of praise for…
5 Steps you shouldn’t skip in your BigCommerce SEO
When you are updating or launching your BigCommerce site there are a few SEO essentials that all sites should abide by. These are just the basics to get you started on the right foot, for more information contact us and find more information on SEO here. Below is an infographic which illustrates the importance of… Case Study: Competitor Keyword Analysis & Content Strategy Process
When we re-designed TheHairbowCompany.com for The Hairbow Company over the summer, we saw a whole lot of opportunity for SEO improvements. Since then, we’ve done some competitor-focused keyword research, identified a number of high-potential keywords, and began bulking up content surrounding the keywords we found. The results are convincing: Content matters. Keyword Research It’s easy… Using Call Tracking to Improve Organic Rankings
Over the years, we’ve partnered with a variety of software providers to help us better understand users, data, and opportunities. About two years ago we discovered Call Tracking Metrics and have been setting up our clients with it ever since. The platform allows us to gain insight into how users are finding our clients, the… Improve Bounce Rate on Your BigCommerce Store
Custom BigCommerce Navigation For a number of years, EmergencyKits.com owner James Shea has trusted IntuitSolutions to perform work on a few of his sites, helping him migrate from ProStores to BigCommerce along with continued support and improvement. Like many BigCommerce store owners, he is always looking for ways to improve his bounce rate and his… Faster Page Load Speed for SEO on WordPress
Improving Page Load Speed for SEO As you may have noticed, we’ve been a little silent on the blog over the past few weeks! Did you miss us? We have been hard at work upgrading our WordPress hosting infrastructure and making our sites better! Making this change protects our WordPress-hosted sites against hacker attacks, improves… BigCommerce Enterprise vs. Magento
BigCommerce Enterprise vs. Magento: What is the Best Ecommerce Platform? When the writing was on the wall for their old e-commerce partner, motorcycle parts and apparel shop Sportbike Track Gear knew that they had to make the jump to a new e-commerce service. As a large-volume, high-inventory shop, they considered both Magento and BigCommerce for… SEO Benefits of Responsive Design
Convert More Sales on BigCommerce Window Blind Outlet became discouraged by the static layout of their BigCommerce site. Desiring a better-looking site that converted more sales, they enlisted the help of IntuitSolutions to redesign their site and bring their business into the modern age. Their initial site design wasn’t necessarily offputting, but it didn’t reflect…