Category Archives: Content Marketing

Content Marketing

How To Upsell Your BigCommerce Customers Using Email

Email Automation Strategies To Help You Sell More Optimizing your BigCommerce store for upselling and cross-selling is important. But it’s also possible to upsell your customers when they’re not even on your site. How? With email marketing tools. We’ve said it before – one of your greatest assets as an ecommerce merchant is your email…

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Content Marketing

Do I Really Need An Email Marketing Strategy?

Developing an Email Marketing Strategy for Ecommerce If you’re an ecommerce merchant, you’re sitting on an incredibly valuable resource: your email list. But if you’re not taking full advantage of it – or if you send out email irregularly or not at all – you’re missing out on an important part of your overall marketing…

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SEO

Case Study: Competitor Keyword Analysis & Content Strategy Process

When we re-designed TheHairbowCompany.com for The Hairbow Company over the summer, we saw a whole lot of opportunity for SEO improvements. Since then, we’ve done some competitor-focused keyword research, identified a number of high-potential keywords, and began bulking up content surrounding the keywords we found. The results are convincing: Content matters. Keyword Research It’s easy…

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Content Marketing

Case Study: Local SEO on Main Line Kitchen Design

At IntuitSolutions, we’ve had the pleasure of working with a variety of clients representing diverse industries and markets. One of our oldest clients is based in the Philadelphia area, and has utilized technology to change the expectations of his clients. Main Line Kitchen Design Owner Paul McAlary came to us with a vision for his…

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eCommerce

Ecommerce Storytelling

Telling the Story of Your Product Gone are the days of simply listing your products and waiting for business to flow through your store. As search engines have upped the criteria for which sites rank at the top of their results, consumers have raised their shopping standards (and as consumers have raised their standards, search…

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eCommerce

Content Marketing: Schedule Your Content

The Benefits of Scheduling Online Content As content continues to be a focus for Google’s evolving standards, businesses are finding themselves in a rush to build out the information available on their web sites. The more valuable, unique, and well written content you can provide, the better, and that’s a good thing. Informative and engaging…

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