Internal Resources and Marketing Specialist

Emma studied English in college, then later discovered the world of technology through her work in nonprofit marketing and communications. Inspired by the power of the web, she began teaching herself to code. She brings those skills, plus a background in content creation and an interest in human-centered design, to a role where she seeks elegant digital solutions to problems of all sorts. In a former life, Emma taught ESL and worked as a freelance writer on a variety of projects ranging from natural health newsletters to poli-sci textbooks.

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How To Beat The Ecommerce Summer Slump

Managing Your BigCommerce Store During The Slow Season Does business seem slower for your ecommerce store in summer? It’s not just your imagination. Sales really do go down in summer for both ecommerce and traditional brick-and-mortar retailers. On average, ecommerce retailers sell 30% less during the summer months than they do in autumn and winter….

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BigCommerce UX Tweak: Product Option Dropdowns on Android

Simple Fix For Android FastClick Issues Have you checked your BigCommerce site on an Android lately? Some merchants on the BigCommerce Stencil framework have noticed an issue with Product Option Dropdowns not working properly on Android phones. This is caused by an issue with an outdated Android library called FastClick. If you notice this problem…

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Building An Ecommerce Social Media Marketing Strategy

How To Create Facebook, Twitter, and Instagram Ads That Convert When was the last time you updated your social media strategy? Like all digital platforms, social media has changed a lot in recent years. It’s not enough to simply have a Facebook account that you update regularly — to really make money, you need to…

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Case Study: BigCommerce Site Customizations, By The Numbers

How BigCommerce Add-Ons Improve Your Conversion Rate How does custom development work improve your bottom line? We took a deep dive into the analytics data of one of our clients, a high-end flashlight retailer called Fenix-Store, to demonstrate just how impactful these changes can be. Fenix-Store recently introduced a number of add-ons and UX improvements…

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The Best BigCommerce Add-Ons For Any Site

UX Hacks To Help You Sell More One of the great things about the BigCommerce platform is how easy it is for developers to add custom features to a website. A great code base means that you can leverage and extend your website to do pretty much anything you want. At IntuitSolutions, we take advantage…

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5 Little Things That Hurt SEO

Tips To Improve BigCommerce SEO Ecommerce SEO can feel impossible to wrap your head around. Google’s algorithm changes constantly and no one knows exactly what it’s looking for. How can the average ecommerce merchant figure out what’s going on? Improving your site’s organic rankings is definitely a long game, but, fortunately, there are plenty of…

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One Simple Trick For Ecommerce Checkout Page Design

Enclose The Checkout to Reduce Checkout Abandonment Struggling to get customers to complete checkout? You’re not alone. Checkout abandonment is one of the most persistent problems for ecommerce merchants across industries. In fact, studies have shown that most ecommerce sites experience a checkout abandonment rate between 40-60 percent – meaning roughly half of all customers…

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Benefits of Switching To BigCommerce

Migrate To BigCommerce To Get Ahead In ecommerce, you need to be be moving forward to get ahead. Whether it’s a Google algorithm update or the latest user experience research, you need an innovative mindset to stay competitive. A big part of this is picking the right platform. Merchants on self-hosted platforms like Magento are…

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BigCommerce Quick Fix: Update Your Site’s ReCAPTCHA

BigCommerce Support For ReCAPTCHA v1 Ends BigCommerce has announced they are ending support for version 1 of reCAPTCHA, the spam deterrent filter that appears on certain pages on your BigCommerce site. In order to keep using the reCAPTCHA services, merchants will have to manually upgrade their reCAPTCHA to version 2. If that sounds overwhelming to…

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The Supreme Court Case With Big Implications For Ecommerce

What BigCommerce Merchants Need To Know About South Dakota V. Wayfair This week, the Supreme Court will hear South Dakota v. Wayfair, a case about how ecommerce businesses collect sales tax that could radically disrupt the industry. Read on for an explainer about what’s happening and how it could affect your business. What’s Happening In…

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When Should You Get Custom Development Work?

Why You Should Hire A BigCommerce Developer for Custom Development Work As a full service digital agency, we believe strongly in the importance of custom solutions – particularly custom web development work. But when working with clients, we often get questions about its true value. Here’s why – and when – we recommend it. BigCommerce…

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8 Things Your Bigcommerce Developer Wants You To Know

Web Design Tips From BigCommerce Partners Ever wished you could pick your developers’ brain? We talked to our development team about the things they wish BigCommerce merchants knew. Here’s what they came up with: the top eight guiding principles for Bigcommerce websites in 2018. 1. Make Decisions With Data How can you be sure that…

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Switching To Stencil? Your Five Most Common Questions, Answered

Busting Myths About Blueprint vs. Stencil By now, you’ve probably heard about BigCommerce Stencil, the ecommerce platform’s newest and most advanced framework. You know that Stencil is faster and better-performing, and might be considering a move for your own business. Like many BigCommerce merchants, you might understand why moving to Stencil is important but not…

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Ten Reasons Why You Need A Website Maintenance Plan

How Building A Relationship With A Developer Improves Your Bottom Line Website maintenance is crucial to the health of your ecommerce business. Whether it’s fixing a bug or implementing a user-experience tweak, making small and regular updates is a crucial part of managing your ecommerce business. But if you don’t have an in-house developer, can…

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Customer Incentives For Ecommerce Stores

Marketing Tips That Turn Browsers Into Buyers What makes customers click the “buy now” button? Of course, the overall user experience of your website is important. Fast page speed, a clear navigation, and overall good design will go a long way towards boosting your conversion rate. But, to give customers that extra push, you need…

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SEO Foundations For BigCommerce

Want Your SEO Strategy To Work? Do These Things First The blogosphere is full of no shortage of SEO tips, tricks, and hacks. But the best strategy in the world won’t make a difference if you don’t do foundational SEO work beforehand. What is foundational SEO? It’s basically the idea that, before you implement a…

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